How do I attract new business in the Arizona Mortgage Industry?

When you figure this one out, let me know!

Personally, I think agents are the best way to go. Builders might be okay, too, but remember the agents their will usually be pushing the builders’ own financing company (if they are large enough to have one) and so they may recommend you, but only on a secondary basis. Truth be told, it is a difficult market because what do you have that sets you apart from everyone else? This is a hard thing to prove.

Good luck and best wishes.